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The Hidden Cost Of Reputation Risk

The Hidden Cost Of Reputation Risk

Reputation risk has become a key concern for the businesses in the wake of the Great Recession and with the rise of social media. A damaging headline, lawsuit or unfortunate customer experience can severely impact financial performance and brand value. However, the vast majority of firms do not have a well-thought-out strategic approach to manage reputation risk.

Many times firms approach reputation risk as a crisis management issue, hastily reacting and focusing on damage control in the aftermath of an event. Oliver Wyman’s white paper, The Hidden Cost of Reputation Risk, offers firms a new methodology to identify and quantify potential risks before they materialize. Leveraging risk and public market data, Oliver Wyman presents a four step quantification framework to mitigate financial exposure and proactively manage reputational risks.

About the Author

Oliver Wyman Ideas offers the most recent insights on issues of importance to senior business leaders.

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The Hidden Cost Of Reputation Risk

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Antonio Caldas

Program/Project/Risk manager with 15+ years mix-industry, with a particular emphasis in Banking & Financial Services. Active in risk management, market risk control, front office risk management, product control, change and transformation management, business analysis and business process improvement for global capital markets and investment banking, covering a multiple range of asset classes.

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